Women's Tour prize money more than doubled to make it equal with men's Tour of Britain
Riders in both races will now fight for €90,000 prize pot
The prize pot for the Women's Tour will be more than doubled in 2018, meaning that the female peloton will be riding for the same prize money as their male colleagues enjoy at the men's Tour of Britain.
With its €35,000 (£31,000) prize pot, the Women's Tour was already the most lucrative event in women's cycling, but the extra €55,000 being made available by sponsors OVO Energy will mean that the prize money is now in line with the Tour of Britain at €90,000 (£80,000).
The structure of the prize money allocation has also been brought in line with the Tour of Britain, with equal prizes for the general classification and stage classifications, and prize money down to 20th place on each stage and on GC.
Lizzie Deignan, who won the race in 2016, said that she was glad that race organisers had brought the prize money in line with the Tour of Britain, but was disappointed that gender parity on pay was still an issue in cycling.
>>> 'A huge step forward for women's cycling': Equal Tour Down Under prize money for men and women
"I'm so excited about the Women's Tour," Deignan said "The race is the pinnacle of women's professional road cycling in the UK, and it's an important step to offer equal prize money to the comparative men's race.
"To be honest, I wish gender parity wasn't an issue in cycling; I think I speak on behalf of most women in the peloton when I say I just want to get on and compete and be recognised fairly for what we do."
Get The Leadout Newsletter
The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!
There are also changes to the race's route for the 2018, with the event continuing to be five stages in length, but expanding across the country. In a notable move into Wales, the final stage will be a hilly trek across Snowdonia towards the finish in Colwyn Bay.
Thank you for reading 20 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Henry Robertshaw began his time at Cycling Weekly working with the tech team, writing reviews, buying guides and appearing in videos advising on how to dress for the seasons. He later moved over to the news team, where his work focused on the professional peloton as well as legislation and provision for cycling. He's since moved his career in a new direction, with a role at the Department for Environment, Food and Rural Affairs.
-
‘There's no point to race for 50th place’: Peter Sagan explains why he’s a cycling esports ambassador but won’t compete
As a MyWhoosh ambassador, Sagan admires the sport’s evolution, but does he have the watts to compete with today’s virtual cycling stars?
By Christopher Schwenker Published
-
Rapha's loss, your gain: prices slashed sitewide amid profitability concerns
The British clothing brand unveils an almost unheard-of 25% discount across its entire product range
By Hannah Bussey Published
-
Shortened Tour of Britain Women added to UCI's 2024 calendar
Four-day event added to calendar in spot previously held by the Women’s Tour
By Tom Thewlis Published
-
Lizzie Deignan: 'It’s a shame someone can’t see the value of the Women’s Tour'
The Women’s Tour’s only double winner expresses her disappointment after the cancellation of the 2023 race
By Owen Rogers Published
-
Women’s Tour axed for 2023 due to lack of cash
Long term future of the standard setting British race remains uncertain after fruitless search for financial backing
By Owen Rogers Published
-
Women’s Tour fundraising campaign receives public backing from Alastair Campbell
Tony Blair's former comms director highlights major role played by race in growth of women’s cycling
By Tom Thewlis Published
-
Three weeks to save the Women’s Tour as organiser launches crowdfunding campaign
Race is looking for £100,000 to fill funding hole
By Vern Pitt Published
-
Women’s Tour down to five stages as organiser makes plea for sponsors
Race organiser SweetSpot says event "urgently requires additional commercial income"
By Tom Davidson Published
-
Tour of Britain set for Welsh climax in 2023
Race organisers announce partnership for the national tour and Women’s Tour to visit the Principality until 2026
By Owen Rogers Last updated
-
Despite giving up sprinting for signs third place earns Longo Borghini Women’s Tour victory
The Italian champion finished third in the bunch sprint in Oxford earning enough bonus seconds to take the overall
By Owen Rogers Published