Joe Baker
Joe is Cycling Weekly's tech writer. He's always had a love for bikes, since first riding a two wheeled steed before the age of four. Years down the line, Joe began racing at 16, and enjoyed great experiences internationally, racing in Italy, Spain and Belgium to name a few locations. Always interested in tech, Joe even piloted his Frankenstein hill climb bike to a Junior National Title in 2018. After taking a step back from elite level racing in April 2022, Joe joined our team as a freelancer, before becoming Tech Writer in May 2023.
Latest articles by Joe Baker
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Continental launches Grand Prix TR with the goal of offering GP5000 qualities at a fraction of the price
The GP5000 remains one of the most popular tyres in cycling - but this new release aims to provide many of the benefits in a more affordable package
By Joe Baker Published
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Boardman's new SLR range plus a more streamlined BMC Teammachine SLR and hands-on with Oakley's unreleased helmets
The updated SLR is designed to be faster yet more versatile than ever before and includes 36mm tyre clearance and hidden fender mounts
By Luke Friend Published
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Canyon offers hand-painted frames and custom builds with the launch of its MyCanyon personalisation service
MyCanyon customers can 'co-create' their bikes right down to stem length. Finally!
By Joe Baker Published
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Canyon almost quadruples bricks and mortar stores, including sites in London and Sheffield in a bid to enhance customer experience
For the first time in the UK, customers will be able to try Canyon before they buy
By Joe Baker Published
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Why pay more for a mass-produced bike? Custom frames are more attractive than ever
The custom frame market has a lot to offer, including, in some cases, a better riding experience for less
By Joe Baker Published
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WorldTour bikes 2025: our guide to the most awesome tech in the pro peloton
We run you through all the spectacular bikes and components in the WorldTour this year
By Luke Friend Published
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New Shimano CUES groupsets reshape its road and gravel lineup, eliminating Tiagra, Sora, and Claris
New releases signal the demise of some old favourites but boast increased durability and cross-compatibility
By Joe Baker Published
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Why are mudguards such a faff?
Finicky, flimsy fenders - almost a third of you believe mudguards are too much of a faff to bother with
By Joe Baker Published
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New Basso Super Veloce is designed without 'constraints of catering firstly to professional racing'
Designed with usable geometry and high performance in mind, the Basso SV is certainly a looker, but is it a bike for the masses?
By Joe Baker Published
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Factor receives cease and desist letter over its most recent race bike release
Controversial branding has led to 'confusion' among consumers and media, says custom bike brand
By Joe Baker Published
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'Sometimes simple is brilliant' - Joe Baker's Gear of the Year 2024
Beautiful but simple design, and features that really help the masses all helped make Joe Baker's 2024 more enjoyable on, and off the bike!
By Joe Baker Published
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Forget stiffer and more aero - here's the tech we're really excited for in 2025
The cycling industry never stands still, here's what we're excited for next year
By Joe Baker Published
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Is Jonas Vingegaard teasing new Oakley sunglasses at December training camp?
The glasses feature a large, singular lens and look to incorporate aero features
By Joe Baker Published
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Chinese X-Lab vies for global domination as it equips XDS Astana with bikes for the WorldTour
A new partnership sees Astana aboard new bikes with increased funding for 2025
By Joe Baker Published
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New Wahoo Elemnt Ace's Wind Sensor and features explained - but does it have a size problem?
The New Wahoo Elemnt challenges the likes of the Garmin Edge 1050 Solar, and Hammerhead Karoo
By Joe Baker Published
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Tredz has stormed Cyber Monday with up to £900 off Specialized, Giant, Garmin, and more
The Specialized Tarmac SL8, Giant Propel, and Garmin 840 are all on sale at Tredz
By Joe Baker Published
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Premium products at mid-range prices: up to 60% off fancy cycling accessories this Cyber Monday brings them into the realms of affordability
These Cyber Monday discounts make these top-tier products from Kask, Silca, and Muc-Off viable purchases for the rest of us
By Joe Baker Published
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I've found the safest road bike helmet on the market for just £27 thanks to this Cyber Monday deal
According to a leading independent study this year, the Specialized Align MIPS is incredibly effective, and thanks to this deal, it's affordable too
By Joe Baker Published
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The Specialized Tarmac SL8 is finally affordable with this $1500/£1100 saving
The Specialized Tarmac SL8 Expert won our superbike megatest, and this SRAM Red AXS model may now be within reach
By Joe Baker Published
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Cycling Weekly's secret weapon for picture and video is now heavily discounted thanks to Black Friday
The perfect gift for any outdoor enthusiast is heavily discounted this Black Friday weekend
By Joe Baker Published
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I love coffee, and this Black Friday deal is about to revolutionise my morning routine
This top-rated Breville espresso machine is capable of giving you the caffeine kick you need for winter riding
By Joe Baker Published
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I'm an audiophile and my favourite headphones for cycling & gym workouts are £100 off thanks to Black Friday price slashing
Part cyclist, part audiophile, these earbuds ensure I stay safe and motivated on long rides and through gym sessions
By Joe Baker Published
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I consider this the Rolls-Royce of bike lights - now £85 off this Black Friday. Go on, light up your cycling life!
One of my favourite lights is now heavily reduced this Black Friday
By Joe Baker Published
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I test bikes for a living - my most highly recommended bike for value is 31% off this Black Friday, making it an astonishingly good buy
My pick for best value race bike of the year has now been reduced by a further 31%
By Joe Baker Published