Luke Friend
Luke Friend has worked as a writer, editor and copywriter for twenty five years. Across books, magazines and websites, he's covered a broad range of topics for a range of clients including Major League Baseball, the National Trust and the NHS. He has an MA in Professional Writing from Falmouth University and is a qualified bicycle mechanic. He has been a cycling enthusiast from an early age, partly due to watching the Tour de France on TV. He's a keen follower of bike racing to this day as well as a regular road and gravel rider.
Latest articles by Luke Friend
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This is what Bear Grylls's dream bike would look like, up close with Pogačar's Colnago and other tech stories of the week...
From adventure-ready folding bikes to top-end racers and new wheels from Fulcrum, here's our picks of this week in tech
By Luke Friend Published
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New Giant Defy is 'lighter and smoother' without resorting to 'gimmicks'
Redesigned frameset also features wider tire clearance while new seatpost and bars are also created with comfort in mind
By Luke Friend Published
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The updated Liv Avail is ‘built for endurance’
Women's specific all-rounder features a re-engineered frame with 38mm tire clearance and a range of models to match most budgets
By Luke Friend Published
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Duct tape wins for Ineos mechanics, GRX 12-speed first thoughts and more in this week's tech round up
Low-cost hacks at the Vuelta, a promising ebike conversion kit, snazzy gravel shoes and insights from our Italian adventure
By Luke Friend Published
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Blacked out tires and 11-speed over 12: tech takeaways from Tour of Britain Pro bikes
Not every rider wants the newest tech - or the tires supplied by their approved sponsor, it seems
By Luke Friend Published
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Tech Question: How long will brands continue to make rim brake wheels?
With disc brake road bikes omnipresent and the popularity of gravel showing no signs of slowing down, is rim brake wheel production in its last throes?
By Luke Friend Published
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Specialized Sirrus X 5.0 review - gimmick or great?
A radical new frame design is the headline act but does it result in an award winning performance?
By Luke Friend Published
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Could Zwift's turbo trainer patent make indoor cycling cheaper and easier?
Patent looks to remove barriers for beginners, experienced riders with multiple bikes, and households sharing one trainer
By Luke Friend Published
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Fizik Vento Argo R3 saddle review - more versatile than expected
Designed for racing but an intelligent design and palatable price point broadens its scope
By Luke Friend Published
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Would you ride a bike made of carbon infused plywood?
Beautiful though they are, these bikes are designed to ride, with the choice of wood and fiber differing in line with rider weight
By Luke Friend Published
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Tan walls and colour coordinated pedals: Lizzie Deignan's Trek Émonda SLR
By Luke Friend Published
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Are these Team GB's new Olympic skinsuits?
Patented technology is helping to reduce drag, whilst paper thin material keeps riders cool
By Luke Friend Published
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DMR V12 Magnesium pedal review - appealing design delivers ample grip and support
Lightweight and serviceable full-metal pedals that won't break the bank
By Luke Friend Published
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3D printed inserts and a custom chain catcher: Fred Wright's Merida Reacto
From a distance, the aero race bike looks like a standard affair, but up close and personal, we found it was anything but
By Luke Friend Published
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Tucked in shifters and a Tricolore colour scheme: Simone Velasco’s Wilier Filante SLR
Italian team colours reign supreme on the Bolognese's World Championships road race bike
By Luke Friend Published
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Does voice operated gear shifting solve an invented problem or break down barriers to cycling?
Probably not an innovation suited to tightly packed pelotons, but perhaps a simple 'shift down' command could help more beginners feel comfortable on the bike
By Luke Friend Published
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YouTuber who created square-wheeled bike is now looking to do away with hubs
Airless tyres, hub-less wheels, wheel-less bikes - this is lateral thinking at its finest
By Luke Friend Published
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Apple and 4iiii integrate ‘Find My’ technology into a power meter
4iiii now also has an Apple Watch app which links up with power meters and heart rate monitors from all brands
By Luke Friend Published
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New MAAP capsule collection aims to 'connect cultures'
The Australian clothing brand teams up with two of L.A's creative players in the cycling and motorcycling worlds
By Luke Friend Published
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Cadex's new performance saddle is already a Grand Tour stage winner
Ridden by Michael Matthews the Amp weighs just 129g and features an integrated carbon rail and ergo centre cut-out
By Luke Friend Published
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Castelli, Pearl Izumi and more - Amazon Prime Day 2023 cycling clothes deals
There aren't many cycling clothing brands on Amazon - we've picked out the best and shopped around for the rest. You're guaranteed to find a bargain
By Luke Friend Last updated
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Save on Apple and Beats - 17 of the best Amazon Prime Day headphone deals 2023
Listen to music, podcasts and get the most out of your indoor riding with our pick of the best Prime Day headphone deals 2023
By Luke Friend Last updated
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Will Jonas Vingegaard's Cervélo S5 be a two-time Tour de France winning bike?
The current race leader's aero bike is sporting a custom paint job alongside new Vittoria tires and a SRAM Red groupset
By Luke Friend Published
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Canyon e-bikes will be able to talk to cars by the end of 2026
The German brand is teaming up with V2X leader Autotalks in an attempt to reduce road accidents
By Luke Friend Published