Luke Friend
Luke Friend has worked as a writer, editor and copywriter for twenty five years. Across books, magazines and websites, he's covered a broad range of topics for a range of clients including Major League Baseball, the National Trust and the NHS. He has an MA in Professional Writing from Falmouth University and is a qualified bicycle mechanic. He has been a cycling enthusiast from an early age, partly due to watching the Tour de France on TV. He's a keen follower of bike racing to this day as well as a regular road and gravel rider.
Latest articles by Luke Friend
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Does voice operated gear shifting solve an invented problem or break down barriers to cycling?
Probably not an innovation suited to tightly packed pelotons, but perhaps a simple 'shift down' command could help more beginners feel comfortable on the bike
By Luke Friend Published
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YouTuber who created square-wheeled bike is now looking to do away with hubs
Airless tyres, hub-less wheels, wheel-less bikes - this is lateral thinking at its finest
By Luke Friend Published
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Apple and 4iiii integrate ‘Find My’ technology into a power meter
4iiii now also has an Apple Watch app which links up with power meters and heart rate monitors from all brands
By Luke Friend Published
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New MAAP capsule collection aims to 'connect cultures'
The Australian clothing brand teams up with two of L.A's creative players in the cycling and motorcycling worlds
By Luke Friend Published
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Cadex's new performance saddle is already a Grand Tour stage winner
Ridden by Michael Matthews the Amp weighs just 129g and features an integrated carbon rail and ergo centre cut-out
By Luke Friend Published
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Castelli, Pearl Izumi and more - Amazon Prime Day 2023 cycling clothes deals
There aren't many cycling clothing brands on Amazon - we've picked out the best and shopped around for the rest. You're guaranteed to find a bargain
By Luke Friend Last updated
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Save on Apple and Beats - 17 of the best Amazon Prime Day headphone deals 2023
Listen to music, podcasts and get the most out of your indoor riding with our pick of the best Prime Day headphone deals 2023
By Luke Friend Last updated
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Will Jonas Vingegaard's Cervélo S5 be a two-time Tour de France winning bike?
The current race leader's aero bike is sporting a custom paint job alongside new Vittoria tires and a SRAM Red groupset
By Luke Friend Published
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Canyon e-bikes will be able to talk to cars by the end of 2026
The German brand is teaming up with V2X leader Autotalks in an attempt to reduce road accidents
By Luke Friend Published
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A closer look at the Ridley prototype Caleb Ewan’s been racing at the Tour de France
The aero-lite tubing and less aggressive geometry were an ideal match for the hilly stages in the Basque country
By Luke Friend Published
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Shimano releases silver edition of its Tour de France proven S-Phyre RC903S road shoes
Worn by the likes of Mathieu van der Poel, the race-ready shoe features a stiff carbon sole and an 'anti-twist' heel design
By Luke Friend Published
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Ere Research unveils its new range of road and gravel saddles
Launching at EuroBike, the saddles feature innovative new technology designed to improve comfort and performance
By Luke Friend Published
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Merida adds a gravel race bike to its Scultura range, the Endurance GR
Based on the existing Endurance road bike, the GR is available in carbon and aluminium with 35mm tire clearance
By Luke Friend Published
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Felt provides a sneak preview of updated VR and FR road bikes
Due to be announced at EuroBike, the revamped models now feature integrated cockpits and new tube shapes
By Luke Friend Published
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Look updates its 795 RS Blade and 796 Monoblade RS race and TT bikes
Created in conjunction with Team Cofidis the redesigned bikes feature a new carbon layup that's lighter and stiffer
By Luke Friend Published
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3T adds Classified Powershift options to its Strada and Exploro bikes
Italian brand offers its Strada and Exploro bikes with Powershift technology as standard
By Luke Friend Published
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The history of gravel racing - cycling's newest trend is older than it looks
With global coverage, oversubscribed lotteries, huge turn outs, big prize purses and superstar names riding for both money and kicks, it’s safe to say gravel racing has landed. But how did we get here?
By Luke Friend Published
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Only 176 people will get to own Bianchi's expensively official Tour de France bike
The Oltre RC Tour de France 'hyperbike' is limited to just 176 bikes and costs a small fortune
By Luke Friend Published
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Gravel bike gearing: should you run 1x or 2x?
Whether you’re preparing to buy your first gravel bike or you’re in the process of cooking up your dream gravel build, one of the key decisions you’ll need to make is one ring or two
By Luke Friend Last updated
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The perfect blend? Repurposed Scotch whisky casks used to create bespoke bike accessory range
Scottish brand launches limited bar ends and headset caps made from cask used to age a prized 1963 Single Malt
By Luke Friend Published
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This custom Scott Foil RC Liquid is inspired by supercars and we want one
The 7.1kg build features a 'liquid gold' custom paint job and is dripping in exotic components
By Luke Friend Published
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'I had visions of Tour de France type status' — an interview with Unbound's Co-Director Kristi Mohn
One of gravel's most influential people talks about the growth, diversity and the future of gravel racing
By Anne-Marije Rook Published
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What to drink when cycling - the liquids you need on the bike
Not all liquid is created equal - we explain the different types of fluid that'll help you ride further
By Luke Friend Published
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Most expensive Colnago ever sells at auction for $133,000 - gold and diamonds don't come cheap
Numbered 1 of 50, the Giro-inspired Gioiello road bike includes handcrafted diamond and gold detailing
By Luke Friend Published