Giant slashes bike prices on TCR, Propel and Defy models in huge sale amid industry chaos

Discounts can be found across a range of popular road and gravel models

Stefan Abram riding Giant Propel race bike
(Image credit: Future)

Giant UK has launched a sale featuring 20% off a range of its bikes. These include road, gravel and hybrid offerings, with savings available on many models across its line-ups, including the popular TCR, Revolt and Defy road bikes.

The sale comes hot on the heels of last week's announcement that the Taiwan-based brand's sales had dropped by 20% in the first quarter of 2024. Giant cited post-Covid era inventory issues as a contributory factor to the fall in sales.

Giant TCR Advanced SL Disc 0:was £10,999now £8,799

Giant TCR Advanced SL Disc 0: was £10,999, now £8,799

Ridden by WorldTour riders, this lightweight all-rounder is a bike designed for a variety of terrain thanks to a blend of low weight, stiffness and aerodynamics. In this guise it features a 12-speed Shimano Dura-Ace Di2 groupset and carbon Cadex 36 wheels.Savings of £2,200 take this well under the £10k mark, which represents a genuine bargain, albeit within the very expensive top-tier race bike category.

Giant Propel Advanced Pro 1:was £5,499,now £4,399

Giant Propel Advanced Pro 1: was £5,499, now £4,399

Giant's dedicated aero race bike features truncated ellipse airfoil tube shapes and Contact SLR/SL Aero cockpit, both designed to reduce drag and make you go faster. Here the frameset is paired with SRAM's Rival AXS 12-speed groupset and Giant SLR 1 50 Carbon Disc wheels. This deal will save you £1,100 off the retail price; you can read out full review of the Giant Propel Advanced Pro 1 for more detail.

Giant Revolt Advanced 0:was £3,699,now £2,949

Giant Revolt Advanced 0: was £3,699, now £2,949

This lightweight carbon gravel bike comes with Giant's flip chip tech on the rear dropout that alters the wheelbase and a result the handling. In the long setting allows this means you can run tires up to 53mm in width. Other noteworthy details include Shimano's 2x11 GRX RX-810 groupset, which features hydraulic disc brakes.

Giant Defy Advanced Pro 3: was £3,339,now £2,699

Giant Defy Advanced Pro 3: was £3,339, now £2,699

The Defy remains one of the most popular endurance bikes, and with good reason. The carbon frame is designed to be comfortable over long distances, with the D-Fuse seatpost and bars also helping to absorb vibrations and reduce rider fatigue. Clearance for 35mm tires also aids comfort and versatility. This model features a mechanical 11-speed Shimano 105 groupset with hydraulic brakes and Giant's SLR 2 36 Carbon Disc wheels.

Giant Contend AR 3: was £1,119now £954

Giant Contend AR 3: was £1,119, now £954

The Contend is a road bike that focuses on comfort. Like th Defy it features the innovative D-Fuse seatpost to help reduce vibrations, while also having a frameset tha allows for tires up to 38mm in width. Now under £1000, this model boasts an aluminium frame with a carbon fork and a 9-speed Shimano Sora groupset with Tektro mechanical disc brakes.

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Freelance writer

Luke Friend has worked as a writer, editor and copywriter for twenty five years. Across books, magazines and websites, he's covered a broad range of topics for a range of clients including Major League Baseball, the National Trust and the NHS. He has an MA in Professional Writing from Falmouth University and is a qualified bicycle mechanic. He has been a cycling enthusiast from an early age, partly due to watching the Tour de France on TV. He's a keen follower of bike racing to this day as well as a regular road and gravel rider.