British Cycling awarded £5million cash boost to get more people on bikes
New funding aims to encourage more women, young people and those with disabilities to cycle
British Cycling has been given a major boost in its admirable aim of getting more people on bikes.
Sport England has granted a £5.69million cash injection to the governing body to encourage more women, young people and people with disabilities to cycle.
The aim is to reach a mass audience over the next two years and encourage those who cycle less than once a week to dig out the bike and get pedalling.
Sport England has also awarded £15million to be injected into local community cycling facilities as part of the 2019 UCI Road World Championships, due to be held in Yorkshire later this year.
>>> British Cycling to hold first ‘eRacing Championships’ with training platform Zwift
British Cycling strategy director Martin Merryweather said: “This funding award is fantastic news, and gives us additional momentum and impetus as we look forward to 2019, building on British Cycling’s reputation for successfully combining elite success and increased participation.
“It is our intention to continue to develop and evolve programmes which effectively inspire people from all walks of life to take up cycling, through industry-leading research, insight and dedication.”
Get The Leadout Newsletter
The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!
British Cycling’s HSBC UK Breeze Project is on target to encourage one million more women to cycle by 2020, the organisation said, while the HSBC UK Read Set Ride initiative is aiding parents and teachers in teaching children to ride.
The Disability Hubs, also sponsored by HSBC, offer coaching and development for riders with physical or learning disabilities.
>>> British Cycling launches membership geared towards cycle commuters
Director of sport at Sport England, Phil Smith said: “13 million people in England have bikes but don’t cycle regularly, citing a lack of confidence and feeling unsafe on the roads as barriers that put them off.
“The 2017 investment we made into British Cycling has already prompted huge increase in participation of its programmes with a focus on clear gains to people’s health, mental wellbeing and individual development.
“We’re delighted to be offering British Cycling further investment to develop its programmes further and improve the cycling infrastructure with partnerships with the Department of Transport and the National Trust."
Thank you for reading 20 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Alex Ballinger is editor of BikeBiz magazine, the leading publication for the UK cycle industry, and is the former digital news editor for CyclingWeekly.com. After gaining experience in local newsrooms, national newspapers and in digital journalism, Alex found his calling in cycling, first as a reporter, then as news editor responsible for Cycling Weekly's online news output, and now as the editor of BikeBiz. Since pro cycling first captured his heart during the 2010 Tour de France (specifically the Contador-Schleck battle) Alex covered three Tours de France, multiple editions of the Tour of Britain, and the World Championships, while both writing and video presenting for Cycling Weekly. He also specialises in fitness writing, often throwing himself into the deep end to help readers improve their own power numbers. Away from the desk, Alex can be found racing time trials, riding BMX and mountain bikes, or exploring off-road on his gravel bike. He’s also an avid gamer, and can usually be found buried in an eclectic selection of books.
-
Knog Blinder 1300 review - excellent visibility for you and other road users
Solid performance, great mounting options and a respectable price point make the Blinder a great competitor for long nights this winter
By Joe Baker Published
-
Everything you want to know about the Q Factor
What it is and why it matters, how to measure it, what the Q stands for, and more
By Tyler Boucher Published
-
Mark Cavendish to Cat Ferguson: British Cycling Academy celebrates 20th anniversary
GB's national development pathway has enjoyed two medal-winning decades
By Tom Davidson Published
-
UCI confirm investigation launched into 'unapproved' frameset used by Saint Piran
British team glued fake UCI compliance labels to open mould frames purchased from far east
By Tom Thewlis Published
-
British Cycling to 'supercharge' Tours of Britain with new IMG deal
Global media company to help get media and commercial rights into a "healthy place" in order to invest into other parts of BC
By Adam Becket Published
-
British Cycling 'embraces' challenges in reviving domestic scene
Governing body shares task force update, revealing it has tackled fewer than half of its previous recommendations
By Tom Davidson Published
-
British Cycling's future secured by 'game-changing' title sponsor deal with Lloyds Bank
The 'landmark' partnership will see the bank sponsor the Tours of Britain and be present on GB's cycling kit
By Adam Becket Published
-
British Cycling targeted by anti-Shell billboards
Activists from Brandalism have replaced adverts with their own artwork across the country ahead of Shell's AGM
By Adam Becket Published
-
Laura Kenny, Britain’s most successful female Olympian, announces retirement
Kenny won five Olympic and seven world titles during her illustrious career on the track
By Tom Thewlis Published
-
Former Ineos Grenadiers boss Rod Ellingworth becomes race director of Tour of Britain
"I feel a real responsibility to get this right," says Ellingworth about new role
By Tom Davidson Published