Jetset French/Italian outdoor fashion brand Moncler just used the Vigorelli Velodrome in Milan as the venue for its 2011 runway show. Not least because the men's clothes in its sporty Gamme Bleu line on show had more than a hint of retro cycling chic about them.
All good stuff if it helps to establish the look of cycling clothing as normal in the public consciousness. However, while we commend the use of the legendary venue if it helps to save it from the threat of redevelopment, we think it's time to establish a few future ground rules for cycling newbies.
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'There are fewer teams than there have ever been in the last 10 years' - JAKROO launches Women’s Composite Team to bolster struggling US road sceneThe composite team is currently seeking riders for upcoming Redlands Classic and Armed Forces Cycling Classic
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Wool by the bucketful, or should it be the thimbleful? Ornot’s Super Thermal Merino Jersey reviewedA made-in-California winter jersey that combines jacket-like warmth with exceptional breathability.
