Increased strength in depth 'should help' Madison Genesis in 2014
DS Roger Hammond looking to make improvement on debut 2013 season as team are launched at iceBike*
Greater strength in depth should help Madison Genesis improve on their debut season in 2014, team manager Roger Hammond believes.
The former Paris-Roubaix podium finisher was speaking at the team's launch at iceBike in Milton Keynes this afternoon.
Seven of the squad's 13 riders for this year are new recruits, and include Kiwis Tom Scully and Mike Northey, who were absent from today's proceedings.
And Hammond believes this roster should help them enjoy greater success compared to 2013.
"Last year was about development; we wanted to have a single race programme and to get the guys to be friends," he said. "The more time they spend together, the more they would work with each other.
"The British season is long, there are a lot of hard races, and as the season went on, I noticed guys were getting more tired.
"However, Madison approved plans to increase the strength in depth of the team. That is only three extra riders, but this will change the mentality of the team. Riders will have to fight to be in a race, and I think healthy rivalry in a team is good."
Get The Leadout Newsletter
The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!
See next week's Cycling Weekly for more from the Madison Genesis team launch. And to win exclusive team prizes, send your questions to the squad's riders by using #AskMadisonGenesis on Twitter.
Madison Genesis 2014 line-up
Ian Bibby
Scott Davies
Pete Hawkins
Matt Holmes
Liam Holohan
Tobyn Horton
Dom Jelfs
Mike Northey
Alex Peters
Tom Scully
Chris Snook
Tom Stewart
Andy Tennant
Photo gallery: Madison-Genesis 2014 team launch
British team Madison-Genesis launches its 2014 line-up at the iceBike show on Thursday, February 27
Thank you for reading 20 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Nick Bull is an NCTJ qualified journalist who has written for a range of titles, as well as being a freelance writer at Beat Media Group, which provides reports for the PA Media wire which is circulated to the likes of the BBC and Eurosport. His work at Cycling Weekly predominantly dealt with professional cycling, and he now holds a role as PR & Digital Manager at SweetSpot Group, which organises the Tour of Britain.
-
Castelli Squall Shell review: no excuses for not carrying a waterproof jacket
Lightweight, waterproof and with a great fit, there is a lot to like about Castelli's Squall Shell and it is great value too
By Tim Russon Published
-
2,500 children's bikes recalled due to crank failures
Customers advised to "immediately" stop using bikes following one report of injury
By Tom Davidson Published
-
Jon Dibben joins Lotto-Soudal
Jon Dibben will be making his return to the WorldTour with Lotto-Soudal next season.
By Alex Ballinger Published
-
Madison-Genesis will fold at the end of the season, team announces
Madison-Genesis will cease racing at the end of the 2019 season, the team has announced.
By Alex Ballinger Published
-
Former Team Sky rider Jon Dibben joins Madison-Genesis
Former Team Sky rider Jon Dibben has found a new team after leaving the WorldTOur without a contract at the end of last season.
By Alex Ballinger Published
-
British champion Connor Swift to stay at Madison Genesis in 2019
Continental-level squad strengthens its roster with signings from JLT-Condor and Team Wiggins
By Vern Pitt Published
-
Madison Genesis complete 2018 line-up with five new signings
Madison Genesis have confirmed their 2018 line-up with five new riders joining the 12-rider squad for the upcoming season.
By Henry Robertshaw Published
-
‘For a breakaway to stick at the Tour of Britain it would have to be a lucky day’
Madison-Genesis have been almost ever present in the 2017 Tour of Britain breakaways, but say it'll have to be a lucky day to thwart the sprinters
By Richard Windsor Published
-
So close, yet so far for Madison Genesis as Tour of Britain breakaway comes close to succeeding
Madison Genesis insist that they will keep on plugging away in the breaks, after coming close to staying away on stage four of the Tour of Britain.
By Paul Knott Published
-
Madison Genesis are glutton for punishment with Tour of Britain breakaway attempts
Madison Genesis have been in every break in this year's Tour of Britain, and it doesn't look like they are going to be tweaking their tactics anytime soon.
By Paul Knott Published