Why pay more for a mass-produced bike? Custom frames are more attractive than ever

The custom frame market has a lot to offer, including, in some cases, a better riding experience for less

A custom bike (blue) is pictured side on in a street
(Image credit: Future)

It's widely agreed that the frame is the heart of any bike - the foundation that determines comfort, handling and performance. Big brands spend millions designing frames that fit the broadest range of riders, but mass production has limits. With a set number of stock sizes and geometries, some cyclists are inevitably forced to compromise on fit, comfort or ride quality.

Enter the world of custom frames, where every tube, angle and measurement is tailored to the individual rider. Once a niche, boutique option reserved for the most dedicated enthusiasts, custom geometry is becoming increasingly accessible, with more builders offering semi-custom and full bespoke frames to a growing market.

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Joe Baker
Tech Writer

Joe is Cycling Weekly's tech writer. He's always had a love for bikes, since first riding a two wheeled steed before the age of four. Years down the line, Joe began racing at 16, and enjoyed great experiences internationally, racing in Italy, Spain and Belgium to name a few locations. Always interested in tech, Joe even piloted his Frankenstein hill climb bike to a Junior National Title in 2018.  After taking a step back from elite level racing in April 2022, Joe joined our team as a freelancer, before becoming Tech Writer in May 2023. 

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