You can now own a new Pinarello race bike for just £3000 - so what's the catch?

Pinarello's new F1 retails for just £3000/$3500 - has the Italian superbike manufacturer just become a value brand?

Pinarello F1 race bike
(Image credit: Pinarello)

Today, Pinarello has announced the expansion of the renowned F series line-up with the all-new Pinarello F1.

The new bike completes the brand's race bike lineup, which until now had a starting price of £4,500. Instead, the illustrious Italian brand's race bike line-up has a starting price of a much more reasonable £3,000/$3,500, aligning with rival brands more synonymous with value.

Thank you for reading 20 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Joe Baker
Tech Writer

Joe is Cycling Weekly's tech writer. He's always had a love for bikes, since first riding a two wheeled steed before the age of four. Years down the line, Joe began racing at 16, and enjoyed great experiences internationally, racing in Italy, Spain and Belgium to name a few locations. Always interested in tech, Joe even piloted his Frankenstein hill climb bike to a Junior National Title in 2018.  After taking a step back from elite level racing in April 2022, Joe joined our team as a freelancer, before becoming Tech Writer in May 2023.